A visit inside the warm, creative world of our very own illustrator & creative: Jasmijn van der Zwaan.

In a small town just outside Hoorn lives someone very special to us — the creative mind behind so much of The Archive Store’s magical universe. Jasmijn, mother of two, illustrator, photographer, designer and maker of many of the cherished pieces you know from our collections, opens the doors to her home.
With Mike and their two little ones, Jip and baby Cato, her house is a lively mix of color, thrifted treasures, handmade pieces, and everyday magic — much like her work for us.
Scroll down to step inside.
The Living
In Jasmijn’s living room you immediately feel her eclectic, playful energy; a space filled with thrifted finds, soft colors and pieces that tell stories. Here, her creative world blends effortlessly into family life.
Creative Work
Before we step into the children’s rooms, we asked Jasmijn about the creative world behind all those magical Archive Store illustrations.
What inspires you, and what has been your favorite project for us?
Here she smiles instantly:“I LOVE working for The Archive Store… brands like Forivor really inspire me… I get a lot of inspiration while riding my bike… My favorite project must be the children’s book we made a few years ago: Archie’s Schitterende Staart… It was really special.”

Let Jip show you around
Through the hallway we arrive in Jip’s world, a room filled with stories, drawings, books, and handmade touches. Built to grow with him, while still celebrating who he is today.
Shop Jip's room
Curious to bring a little of Jip’s world into your own home?
Quick view
Alphabet Poster
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€39,50
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€39,50
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€39,50 - Regular price
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- Sale price
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€39,50
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Alphabet Plate Swan
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€86,00
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€86,00
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€86,00 - Regular price
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€86,00
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Linen Pillow Cover Vichy
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€30,00
€40,00
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€30,00
€40,00
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€30,00 €40,00 - Regular price
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€30,00 €40,00
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Fitted Sheet Gingham Sky Blue
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€50,00
€80,00
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€50,00
€80,00
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€50,00 €80,00 - Regular price
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€50,00 €80,00
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Animal Head Mini Hippo
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€45,00
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€45,00
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€45,00 - Regular price
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€45,00
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Metal Star Hook - Set Of 2
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€49,00
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€49,00
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€49,00 - Regular price
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€49,00

How did you style Cato’s room?
“Before Cato was born, the nursery was still Jip’s… We decided to just make it a little bit more girly… I drew the wallpaper myself… we changed the curtains, the rug and some accessories… What I love most are the products that tell their own story: the birth plate, her framed birth announcement, the dresser that my parents used when I was a baby… And the mushroom light that makes the room magical when it’s dark!”
Let's set up the cot
Cato’s nursery is a room filled with meaning. The soft & gentle pieces that Jasmijn used to set up the cot, make her space feel safe and warm.
Quick view
Giftset Bonding Duo
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€42,50
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€42,50
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€42,50 - Regular price
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- Sale price
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€42,50
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Baby Hair Brush
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€18,00
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€18,00
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€18,00 - Regular price
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€18,00
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Diaper Cream
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€14,50
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€14,50
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€14,50 - Regular price
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€14,50
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Hugs Body Home & Linen Spray
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€37,50
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€37,50
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€37,50 - Regular price
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- Sale price
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€37,50
Jasmijn's Care Favorites
Create Your Own Baby Routine
Which pieces from us have become favorites in your home?
“Our number 1 is the Cocoonababy… we advise it to everyone… And the merino wool blanket by Hazel & George… Other favorites are the birth plates by Anouk Kramer… and the alphabet poster that I made myself!”
















